OUR STORY

OUR STORY

years of skin. one clear conclusion.

The Founder

The Founder

Built by a facialist. For real skin.

I've spent thousands of hours in the treatment room. Working on real skin — combination, sensitive, reactive, skin that's tried everything. And after all of it, I kept arriving at the same answer: most people aren't missing a product. They're missing the right ones.

GULP started as a conversation I was having over and over in the clinic. Clients asking what they should actually be using. I kept recommending the same handful of ingredients, the same simplified routine. Eventually, I stopped recommending other brands and started making my own.

Everything in the GULP range is something I would — and do — put on my own face. Hydration first. Everything else follows.

— Ashleigh Scott, Founder + Facialist

100%

Natural or naturally derived

0

Synthetic fragrances, parabens, sulphates

5

Products that earn their place

if it doesn't belong on your skin, it doesn't belong in the bottle.

The Philosophy

The Philosophy

Hydration first. Everything else follows.

We don't believe in 12-step routines. We believe in five products that actually work — formulated in New Zealand, tested on real skin, built without compromise.

Every ingredient across the GULP range is natural, naturally derived, or nature identical. No filler. No fragrance engineering. Just what your skin needs.